Grant strategy: which grants to skip
A twenty question scorecard with three verdicts, the expected value math per application, and the four rules that cut your grants pipeline before writing a word.
Template · Fundraising Strategy
A twenty question scorecard that verdicts apply, wait, or skip, a pipeline sheet with the expected value formula built in, and the four skip rules on their own tab.
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The spreadsheet behind Grant strategy: which grants to skip. Score a prospective grant, rank what is already in the pipeline, and write down the rules that skip a grant before anyone opens the application.
Tab one is Scorecard. Twenty questions in four groups of five: organizational readiness, program readiness, financial readiness, and capacity readiness. Each question takes a 1 for yes or a 0 for no in the column beside it. A Total cell sums the twenty answers, and a Verdict cell reads the total against three bands and returns Apply at 15 or above, Wait from 9 to 14, and Skip at 8 or below. Score one grant per copy of the tab, or duplicate the tab per prospect if you are scoring several at once.
Tab two is Pipeline. One row per prospective grant, with columns for Funder, Amount, Fit score (1 to 5), Win probability, Hours to apply, Expected value per hour, and Decision. Expected value per hour is a formula, amount times win probability divided by hours, and it recalculates as you edit the three inputs beside it. Sort the sheet on that column before you decide what to write next.
Tab three is Skip rules. Four rows, one per rule: the size floor, the first-time funder rule, the reporting burden rule, and the full cost rule. Each row has a blank for your organization’s threshold, the reason the rule exists, and the exception your organization has agreed to allow. Fill in the blanks once, with the executive director and the finance lead in the room, and treat the tab as the record of that decision.
Fill it in this order.
Do not score a grant you were invited to apply for by name. The relationship and the fit are already established, and the scorecard exists to screen prospects you have not yet earned, not ones a funder already chose you for.
Do not use it if your organization pursues fewer than five grants a year. Read the twenty questions once as a checklist, keep the skip rules tab, and skip the scoring ritual.
Do not use the Pipeline tab as a board report. It is the executive director’s working document, reviewed monthly. The board’s fundraising role belongs in the annual fundraising plan, where foundation grants already carry a target and an owner.
Do not treat the Verdict cell as final on a grant that unlocks a larger relationship, such as a first small award from a funder that typically grows its gifts over time. Override it in writing, and say why, so the next person to use the sheet understands the exception.
A twenty question scorecard with three verdicts, the expected value math per application, and the four rules that cut your grants pipeline before writing a word.
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